Wednesday, November 28, 2012

Interior design institute endorses the Rand Show

The South African Institute of the Interior Design Professions (IID) has given its resounding support to the fourth instalment of the re-launched and repositioned Rand Show. "As a re-spected voice in the interior design industry, the South African Institute of the Interior De-sign Professions is delighted to endorse the Rand Show," says executive manager, Fehmida Jordaan.

The upcoming show, to be held over the four-day Easter weekend next year, has dubbed 2013 "the Year of the Exhibitor", as Rand Show management goes all out to enhance consumers' experience on the show floor by bringing in more quality exhibitors.

A stronger show floor focus will, of course, be of great benefit to exhibitors too. "Designers should consider the value they can get from showcasing their expertise at this prominent consumer fair, since the Rand Show is the perfect fair for the DIY society, catering as it does for the entire demo-graphic spectrum of consumers," she says.

Opportunities for interior design professionals

"The Rand Show is a platform of excellence where consumers are exposed to anything and every-thing home related," says Jordaan.

Which is why any interior design professional would do well to consider having a presence at the 2013 show. (And of course, all IID members participating in the Rand Show 2013 also benefit from a 10% discount on their exhibition investment, making participation even more attractive.)

The Rand Show 2013 offers exhibitors within the interior design industry two curated halls devoted to the home. Hall 6 is the "DO Home" zone, where proposed exhibits range from furniture and de-cor, to art, appliances, home electronics and other lifestyle-enhancing home items.

Also in Hall 6 is an area devoted to "DO DIY" show, potentially covering the entire world of DIY from tools, materials and products, to courses. DO DIY offers the perfect platform for exhibitors to conduct interactive demonstrations, engaging with consumers in the custom-designed DIY con-sumer theatre.

As South Africa's largest consumer exhibition and launchpad, the Rand Show is a consumer plat-form not to be missed.


WHEN: From Thursday 28 March to Monday 1 April 2013. Gates open each day at 9am and close at 6pm, although the Show will remain open until 8pm.
WHERE: Johannesburg Expo Centre, Rand Show Road, Nasrec. (GPS - S26° 14.810' E27° 58.695')
VALUE: Your ticket gets you free entry to events as published on the web

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